The moving image is without a doubt the most effective and creative medium of communication, one that transcends the boundaries of language. From advertising and information design to entertainment and social media – people are increasingly seeking out this type of content above all else. Moving images are arguably the most effective means through which to tell stories, create connections and foster engagement with audiences and customers, and when done so through rich African traditions and knowledge, become all the more powerful. Through the combination of graphic design, animation and sound, you’ll develop the ability to effectively harness interest and engagement, no matter the conceptual brief or design problem.
electives
Electives are optional courses that enhance your primary studies. You choose two electives in your second year and continue with one in your third. These courses are designed to broaden your skills and knowledge, encouraging creative problem-solving and innovative thinking through practical application.
career opportunities
Careers in Motion Design include any of the following disciplines:
Motion graphic design
Augmented and Virtual reality productions
Moving media creation for corporates or commercials
Architectural visualisation
3D animation, special effects and compositing for film and television